LUXURY HAIR, ROOTED IN CARE
LUXURY HAIR, ROOTED IN CARE
At Phoenix Crown, beauty is more than appearance.
It’s the quiet confidence that comes from feeling yourself at your best.
Our promise is simple: to create hair extensions that are as luxurious as they are thoughtful - hair that enhances your beauty while respecting the world around us.
OUR PROMISE
Every woman deserves to feel beautiful, powerful and supported.
That belief sits at the heart of everything we do. From the quality of hair we source, to the craftsmanship in every weft, to the care we show for our planet and community. Phoenix Crown was built to make luxury feel responsible, and responsibility feel luxurious.
We hold fast to three guiding promises:
CONFIDENCE
Empowering women to feel radiant and joyful at every stage of life, every single day
CRAFTSMANSHIP
Exclusively 100% Virgin human hair. Meticulously hand-drawn and crafted to last
CARE
From sustainability to Vegan-certification and giving back, every choice is rooted in respect
THE PHOENIX CROWN STANDARD
We work exclusively with Virgin human hair. Untreated and at its most natural, this choice is deliberate: Virgin hair not only blends seamlessly but lasts longer and moves beautifully.
We believe luxury should be visible in the details. Our barely-there flexi-wefts lie flat for ultimate discretion and comfort, while our collections ensure every woman, whatever her hair goals, finds her perfect match.
PARTNERSHIPS & GIVING BACK
Our promise isn’t just to our customers, it’s to our wider community too.
That’s why we proudly support The Little Princess Trust, helping provide wigs to children and young people who have lost their hair to illness.
THE PHOENIX WITHIN
Our name is no accident. The phoenix symbolises renewal, strength and transformation. Qualities we believe every woman deserves to feel.
Just as the phoenix rises anew, our promise is to help women feel crowned with confidence, day after day.
OUR COMMUNITY IN ACTION
SUSTAINABILITY & RESPONSIBILITY
Waste has no place in luxury.
From Vegan-certification to eco initiatives, we’ve built sustainability into our foundations - ensuring our promise extends beyond beauty.
RECYCLING SERVICE
Our Recycling Service supports Matter of Trust’s Clean Wave Program, repurposing used extensions into felt mats that soak up oil spills - protecting rivers and oceans worldwide
ECO PACKAGING
Our glass bottles and sugarcane-based tubes are designed with the planet in mind. Each holds our vegan, cruelty-free formulas, combining mindful design with recyclable materials
CRAFTED IN THE UK
We take sustainability seriously. From reducing freight miles to small-batch production. Every hair care product is crafted here in the UK for quality, care and a lighter footprint
THE PHOENIX CLUB
We believe care should continue long after your purchase.
That’s why we created the Phoenix Club - an exclusive space for our community, offering advice, rewards and support.
At Phoenix Crown, we promise never to compromise.
Every strand of hair we offer, every partnership we build, every choice we make is guided by the belief that beauty should feel empowering, ethical and enduring.
This is luxury hair, rooted in care. Our promise to you.